Markets don’t exist. Only in our head. Customers are individuals and want to be treated that way. In person. Relevant. Stop marketing. Start connecting.
Smart Connections helps brands to make valuable connections, to better understand what their customers really want and to build a customer-oriented organization.
Smart Connections originated as the merger of three existing brands. With the objective to both retain and grow brand awareness, we created a solid brand identity that expresses trust, maturity and expert status. The logo represents a key model used in their strategies.