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Brand new school

Category

Branding, Slides, Video

Date

1st July 2015

Client

Democratische School Leiden

Link

Website

Challenge

Design basic branding and video pitch that capture the spirit and vision of this new school initiative. Inspiring parents and other partners to join in.

Solution

The colorful theme expresses the joy and enthusiasm of this group, which I’m sure they will bring to the school. The photos in the video are selected for authenticity, joy in life and curiosity. The logo is intended to be dynamic and expresses playfulness.

Impact

The first impact is the boost in confidence it creates with the initiators. And the video is now doing its work on the website, attracting interested parents and other partners.

Branding color theme